Em

Em stocks dresses for all occasions from formal to cutesy festival frocks.
Pretty much the friendliest/​most genuine service I have experienced in Perth and they often have fun pop up sales so make sure you follow their instagram/​facebook pages for updates.

Em has some really beautiful clothing and accessories. I found an amazing girly dress with pleats down the front, it was a cross between a mad men dress and a top shop dress. If that makes sense? If not, just understand that it was amazing. The only downfall about this store, like others of its kind are the prices.
I think it is a student free zone, unless you are one with money to burn. Its a girly girls dream!

Ah this store is a dream. They have kick ass Meow heals which are bright edgy and only around $ 140 a pair but look way more expensive. They have clothes that would stop traffic. I saw a beautiful backless, long sleeved gold sequin dress– not really practical but just beautiful. Metalic silver waist length jacket and when looking at the price tags there are so many stores that don’t have clothes this good yet the clothes are way more expensive. They also sell more casual clothes which are really beautiful and more practical.

As I was walking down Forrest Walk in Subiaco, I was glancing in the window of a shop (I didn’t know it was called Em at the time) when I noticed these amazing Glitter Jeffrey Campbell shoes, they just stared at me and it was a sign I had to explore what other marvellous and extravagant items I would find inside.
I was by no means disappointed, I haven’t been this excited to discover a new boutique in a long time! Em has a beautiful collection of emerging and established Australian and international designers which makes this store so versatile and lovable.
If I was one of the cast members off Gossip Girl I would probably wear clothes from Em everyday! This store is the epitome of style and wonder with party dresses embellished with flowers, crop tops covered in gold sequins, tops draped in sheer chiffon, extravagant Jeffrey Campbell shoes and dainty Disney Couture are just a few of the wonders you will find in Em.
I highly recommend you look for the rest yourself.

Don’t you just hate it when you get all dressed up in a new dress for the races, a friend’s wedding or a family function, and someone else walks in in the same damn dress? Even if you’re rocking it better than them, it’s still the principle of it — you want to stand out from the crowd, not look exactly like someone else in the crowd!
Well if you understand where I’m coming from, then ladies Em is the answer to your prayers. Em is a dedicated frock shop just off Rokeby Road, and it stocks the most beautiful designer dresses you’ve ever seen. And the best thing? All the dresses are either designed by local Australian or small international designers, so you won’t see these babies lining the rails in Myer any time soon!
And another thing to put Em on your fashion map — their jewellery collections are so beautiful they make unicorns cry*. With such striking brands as Disney Couture and House of Baulch, your rings and chains will stand out just as far as your unique dress!
*May not be a fact.

If you’re the kind of girl who also believes in such a thing like fashion emergencies, then consider this little Subiaco boutique on Forrest Walk like the ED for style freaks.
If you’re after something a little sexy that just begs for a red carpet roll out and screams ‘Yes! I have arrived!’, {Em} can offer you floaty and feminine dresses, pretty things with pleats and sequins and ruffles and they also have some really cool ultra modern accessories by House of Baulch, and House of Harlow’s 70s inspired jewelry range. Just try and enter this place and not spend all of your money. Its no packet of Tim Tams trying to keep the plastic in the purse, let me assure you.
It’s the place to go if you’re feeling indulgent (or like me, you’ve just gotten your tax back and want something sparkly !). For a place so small, they definitely offer a wide range of quality dresses.
I also like that {Em} is down with catering to all budgets. They’re also about to get in some Jeffrey Campbell shoes! Slightly hyperventilating here ladies. Too. Much. FASHUN.