Brown Thomas

Brown Thomas is a beautiful luxury goods department store with its flagship store located on Grafton Street which began operations in 1848. It seems every major designer is represented well under a single roof. Shopping at this store is very pleasant. The associates were warm, friendly, knowledgable, and willing to assist. The cosmetics department/​Beauty Hall is very extensive. The main floor has several designer boutiques and ladies’ shoes. The top floor has fun gourmet foods, housewares, linens, bed and bath accessories, «The Restaurant,» children’s, and a Nespresso shop. Go to

Brown Thomas — this is the crème de la crème of department stores in Ireland. The only department store that offers brand such as Louis Vuitton, Chanel, Hermes, Tiffany, Gucci… etc
Very good customer service! is it the kind of store that offers that one to one customer service so don’t take peoples politeness as them being pushy
Most of the times I have gone to Kurt Geiger I have had very bad experiences as the staff have been very rude, So it can be a bit hit and miss.
The Café down stairs in Menswear is a really nice café to go to for a quick bite or just a drink — the girls who work there are all really nice and if you have any problems with your food or drink they’ll happily change it or whatever.
Brown Thomas also offers Tax Free shopping (up to 16%)

Some people might mike Brown Thomas for the bags, shoes etc but I am much happier on the 3^rd floor surrounded by the kitchen aid appliances, gadgets and so on.
I specifically went in to pick up a Kitchen Aid processor as it was on sale and cheaper than Harvey Norman so don’t automatically discount BT’s because you might assume its too expensive. They have a wonderful selection. Lots of staff running around and takes some time to flag someone down.
Aside from the 3^rd florr, ground floor cosmetics, perfumes etc. They stock some harder to find brands but not quite as miche as it could be (still very much high street names that you can find anywhere).

Excellent breakfast — I enjoyed eggs Benedict with proper roast ham, baby spinach, and garnished with pea shoots. My husband had the mixed grill. We each had a cappuccino and I had a raw juice with ginger in it. The host saw we had a baby and let is go to the front of the queue. BF baby was also very comfortable. My only feedback is the juice for € 5.25 could have been € 3.50. I am quite certain water was added to the freshly squeezed juice as I juice at home and it’s a different consistency.

I would give this 5 stars if I didn’t have to contact loyalty card service everyday.
Hermes, Chanel and LVs are located next to each other after Dec 2^nd 2015
Love the shop, i stopped by almost everyday I was in Dublin, felt safe as a foreigner, has a very clean and roomy baby feeding/​changing room which is separated from the woman bathroom. Woman bathroom does not have a big stall for stroller so you have to leave your stroller outside your stall.
VAT Refund is ranging 12% — 18% depending on the amount you purchased, I got 12.5% back on € 395, 14% on € 1250 and 16% on € 4100.
Sign up for loyalty for 1% purchases. I signed up, my points for the first day purchases never showed up, it should show up next day. I emailed the royalty customer service with my receipts, they responded back within 24 hrs and said they added and should be available next 24 hrs. Will see if it is there or not. Also earn 3% 3 days before your birthday, your birthday, and 3 days after your birthday. My 3% haven’t show up yet and emailed them yesterday as well… Basically you have to contact them to «hopefully» they apply it. Will update this review later to see if I actually get it or not. It has been 5 days since my 1^st purchase FYI.
Update: my 1^st day points shown up already after roughly 3 business days contacting them
Still no triple point yet.

Worst costumer service in the men’s department. Tons for employees literally ignoring my husband and I. I went there twice to see perhaps it was an off day. No, same lack of help. Not even a hello or eye contact. The department wasn’t even busy. Took my money else where.

The Good:
+ great service; most of these brand name shops have pretty pompous service in the states, which makes the entire shopping experience strained and stuffy
+ tax back incentives if you are from the USA
The Not So Good:
— not too much in stock of more popular items
Bottom Line:
Great shopping destination if you are a tourist with money to burn.

Well what can say Brown Thomas is one of the most expensive stores, i only visit this store for Mac make up, what I like about Mac department is that they have enough available beauty advisers to deal with every customer individually, they are quick at finding the products and figuring out what you need, it feels like they are well trained, i find it hard not to buy once they try on me products hehe :) Can’t resist…
When it comes to foundation they are happy to give you a sample, purchased several products there and one of my latest were Strobe cream and Studio foundation
I think every make up section in every store should be run like MAC– smart way of selling more beauty products, no wonder they opened another store on Henry street!

I dont know many people that can afford to shop here but it is the top of the line Department stores
It has the top top major brands and is in the top tier as a Bergdoff Goodman
It is clean and merchandised very well and in a great location in central Dublin
If i am there again, I will wait until there is a sale

If I was a Rich Girl. Na, Na, Na, Na, Na, Na, Na, Na, Na, Na… Yes, Gwen Stefani song comes to mind every time I step into this department sure… It’s the Harrods /​Selfridges/​Bloomingdales/​Nordstrom of Dublin!
Oozing with high end designer brands, every corner just says Come to me… Take out your credit card and just buy me! This store often holds high profile make up/​cosmetic events, with fashion shows also a fixture on their calendar. The department store has everything covered including a café, restaurant and a great homewares section which I love.
The staff are always well presented and the customer service is second to none… The customer is at the heart of what they do! My favour sections, the handbags, the shoes and then my older more sensible side, says the homeware section.
They have a loyalty card scheme but my god, can’t even imagine the amount of euro’s you’d need to drop in here to really get anything significant back. I’ve been buying cosmetic products here for wine and still only have € 2.30 built up… But I’d say for those whom money is no object, like the lady who couldn’t decide on her new miu miu bag so she bought both!
The restaurant is a nice place to come to after a little crazy day on Grafton Street and a little treat, a nice glass of prosecco or champagne here can be enough to put the cherry on top of your day!

I don’t shop in BT much as its a luxury emporium. However I do like to buy presents for loved ones here as they have some fantastic brands and they do gift wrap items for you, which is a major plus in my book.
I personally like to try out different aftershaves as the ones I have run out. BT stock a great range of marques including Tom Ford and Jo Malone. I checked out some new scents from Maison Margiela which I really liked. The staff all seem to be very helpful and professional which is great.
Its certainly worth a look if you wish to find something unusual. I would also suggest it as a great place to visit if you are in Dublin from abroad. I would consider it to be Dublins answer to Harvey Nichols in London– I know there is a HN in Dundrum but its a little off the beaten track for many people.

Part 1:
So the toilets in Brown Thomas are probably the main reason the store gets as much foot traffic as it actually does. Because these toilets are without sounding hyperbolic, the most incredible place on Earth to take a shit.
If you see people sifting or browsing through jumpers and jeans, they are really biding their time until they get a clear chance to walk to the toilets and take a 15 minute long crap.
I berate friends who go into McDonalds on Grafton Street to use the toilets, when Brown Thomas is just across the street.
Honestly, when I discovered these toilets, my view of the world changed completely and I now understand why the Ancient Greeks put so much emphasis on egestion as a luxury. Seriously, Brown Thomas changed shitting for me forever. Culturally, it has changed shitting forever.
It also sheds a lot of light on the name «Brown Thomas». Surely it is a brilliant euphemism hiding in plain sight. Oh BT, I can’t tell you how many of my own Brown Thomas’s I’ve let go over the years in your Heaven scented bathrooms. Please, never change.
Part 2:
People who shop at Brown Thomas tend to be incredibly pleased with their lives to a depressing extent.
These are people whose lives have now become static and no longer feel the desire to spend their money on adventurous things. They now settle on hoarding excellent consumer goods in order to steadily and unnecessarily upgrade their no longer nomadic lives.
The department store itself is quite bland, the staff seem to be on edge (I’ve heard the management are quite demanding) and during any sale season the customers will be frigidly and unhappily flinging their way through assorted tops and shirts hoping to rekindle their love of life through egyptian cotton and super 120 wool.
With Brown Thomas you really only have two… hmm maybe three options for fashion
1. Chic (The Kooples, Prada etc.)
2. Overbearingly Boring (Ralph Lauren, Ted Baker etc.)
3. Genuinely Distinguished (Duchamp, Eton etc.)
The times I’ve bought from here have always made me feel a bit like an awful human being, like I’m doing something horribly wrong with my life, like I’m damaging the world in some irreversible way.
I think I’m just going to do my shopping online from now on, to remove myself physically from the shopping experience as much as possible, reducing my chances of experiencing genuine trauma.
If you see me slumped outside of Brown Thomas at the Wicklow Street entrance foaming from the mouth, just know that I’ve had some sort of genuine crisis and please bring me to a safe place like TK Maxx where I can slowly regain my sanity.

What to say about Brown Thomas. It is the best place where to shop. They sell clothes, shoes, accessories flt men and women. They kitchen area is well furnished too. Then you can shop at Nespresso! I will try their restaurant soon!

Brown Thomas is a department store that specializes primarily in the luxury brands like Chloe, Chanel, Louis Vuitton, etc. The inventory is actually not quite as large, as, obviously Harrod’s in London. I had spent three days at Harrod’s so Brown Thomas actually felt small in comparison.
This store closes really early. 20:00 (8:00pm) everyday except Thursday.
The boutiques don’t have that much inventory. The men’s department didn’t even have a Salvatore Ferragamo to my amazement.
The staff here are generally pretty nice though. We talked with some Chanel staff and some makeup women.
The shoe department had some good brands, like Christian Louboutin, Tory Burch, Michael Kors, etc. But overall it still felt really small.
Ireland literally has no other department store like this, and there isn’t even a standalone Burberry store in Ireland. So if you’re in Ireland and you absolutely need designer goods go to Brown Thomas but otherwise I would do my shopping in another European city.

Good place for spoiling your self. However, what i dont like is the small collection of brands they have, and they only have few with small collection like Hermes, chanel, tiffany&co, muimui and Lv boutique and then few brands in the middle but I never went for something and found it ! it seems people here Dublin dont shop a lot. Also I have to mention the Chanel staff there are very rude and dont know how to deal with customers! I hate going there and I prefer to book a flight London and buy what I want rather than dealing with those! Another thing, Laduree is quite small and they dont offer many selections. Also every time i go for a coffee the machine is broken!!! woow

I always have an amazing experience in Brown Thomas. Normally I go to Louis Vuitton where I am treated like royalty but even entering other stores where I do not purchase anything, the staff are always so nice and complimentary.

It’s quite hard to rate a shop that you can’t really afford to shop in.
However I have been here when my family was visiting from Denmark and I find it a bit amusing that in most other large cities high end luxury brand will have their own shops and I supposed they do in Brown Thomas as well however it’s all under one roof which of course makes it easy but it feels less exclusive and a bit like a mall. Of course it’s nice and clean and the décor is beautiful!

Poshtastic. Consumeramamama. Glamourosity (in a safe way). Yeah okay, I’ll fess up to liking BTs but only because it is a unique experience in Dublin. Sure, there are other department stores but they tend to sell things one actually needs and would use daily or weekly. BTs is the last word in conspicuous consumption. They know exactly what their brand is about –ultra high end lifestyle merchandise– and are brilliant at maintaining it. I like that. Fortunately, I don’t buy into it, mainly because I can’t afford to.

Brown Thomas is the designer store of Dublin, so if you want to buy Chanel, Prada, LV, high end make-​up and clothing then this is where you get it. The staff are REALLY pushy, and if you stop at any of the make-​up counters they come and attack you with there recommendations, trying to fish every last penny out of your wallet.
The clothes are mature, not really aimed at young people but more so the middle aged and older group who have a lot of cash to splash.
The only time I ever come here to buy anything other than make-​up is the Christmas sales where you can some fabulous deals and discounts that are much reduced from the normal price. But of course it’s super crowded.
Overall, pushy staff, expensive high end designer goods and packed on weekends.

This store has it all. Every name brand that matters. Beautiful products, well presented, trained professional staff.
I was upstairs shopping, wanted to rest a bit. Went downstairs to café for a cup of tea. The security guard noticed I had been sitting for a couple of minutes. I saw him go get a server for me.
Highly recommend you stop in for a treat.