Amy’s Hallmark Shop

I used to go to the Hallmark store that was on 59, in front of the Target, but that was back when I could spend money pretty carelessly – then suddenly I had to support myself, so I quickly forgot that store. I think, in general, Hallmark is one of those stores that most people consider to be needless, or at least needlessly expensive, and I probably would have agreed several years ago. Actually, now that I think about it, I would probably still agree today; no one will ever NEED to go to Hallmark, the store doesn’t offer anything that you have to have or that you can’t probably find somewhere else. That said, I still wander into this store several times a year.
I have a strange obsession with wrapping paper, gift bags, and tissue, and I’m pretty sure that these are all things I shouldn’t admit, but if you also like decent paper products then this is a great place to come. If you’re looking for the REALLY good, fancy, heavy wrapping paper – or bows – you’re at the wrong place; if you’re looking for that crappy, tissue-​thin, flimsy, fugly wrapping paper and ugly, half-​smashed bows, you’re also at the wrong place. I love this place because it’s perfectly middle of the road: you could spend much more, or much less. You’ll find hallmark wrapping paper – and many other hallmark products for that matter – at other stores, but you’ll be able to get it cheaper here (especially if they’re running some kind of sale) and in larger sizes; I’ve also found very nice designs/​prints that I haven’t found at non-​hallmark stores. Apart from wrapping materials and, of course, those famous hallmark cards, you’ll also find all kinds of different knick-​knacks and curios you didn’t even know you wanted; I can’t tell you how many times I’ve found the perfect coffee mug, magnet, etc., as a gift just because I decided to take a quick look around.
The store is clean, the employees are usually quite friendly, and I’ve never felt pressured into buying anything. Not sure what you want? Need something for someone but can’t think of anything? Tired of all that crap from walmarts and dollar stores? Stop in and take a look around, you might be pleasantly surprised.