Westside Beauty Supply & Salon

Horrible customer service with a side of bitchy unfriendly sass. Every other time I’ve been in it’s been pleasant and friendly. Not sure what happened but girl with the green hair, you’re lucky to live in Santa Cruz. Hope your parents are paying for your lodging, because I can’t imagine your job will last with your terrible attitude. Appalling.

When I walked in I wasn’t greeted and when I asked if I could make an appt the lady, Makayla said they take walkins only but They weren’t taking anymore for the rest of the day. I was there at noon and they don’t close until 5pm. So annoying and not friendly, also no smile. WTF

Best selection of products I’ve found this side of Hwy 17. Michelle has always been a huge help and has made great product recommendations for my hair type. The store is always well stocked, organized and has frequent sales specials. The River St. location has had a makeover that makes for a better experience, but this one is more convenient to me. They have a great return policy and the staff has always been good. I think this is the best in Santa Cruz.

This isn’t so much a beauty supply as it is a salon with an overgrown selection of hair products. The selection of tools is minimal and not well stocked. To make matters worse, the customer service is kinda shady. I walked in and the person behind the register just stared at me in silence. I stared back until she said hello. I returned with, «hi» but still received no indication that I was welcome to shop there — including no offer to help me find anything, even after I’d looked around for a bit, clearly unable to find what I was looking for. I ended up buying a couple items that weren’t exactly what I needed, were somewhat overpriced, and could probably be found at target.

I just had a lovely experience when I went in to buy my Dermalogica products. Michelle was friendly, knowledgable and very kind. The shop was super clean and organized. Thanks ladies! I’ll be back for all my products from now on!

Last Friday I visited Westside beauty supply in Capitola and was pleasantly surprised. I was immediately greeted, received excellent service and one of the stylists even complimented me on my hair cut. I was given a few samples of hair product and a discount on on my purchase. A perfect shopping experience.

I went here yesterday for the first time and was very pleased. I got a bleaching kit and a couple bright dyes. I was happy that they had exactly what I wanted for a small, local store. The items were a few more $ than Amazon but I’d rather support a local business and not risk the dye spilling in transit. The checker was very nice.

Thank you Westside Beauty Supply and Salon for bringing out the goddess in us all! Our photo shoot was enchanted greatly with your energy and top notch professional service and product. Especially to makeup artist, Melissa a Wonder Woman of skill!

I have to say that, if anything, this place trumps Olympia’s in terms of their return policy. As long as you have a receipt, they will accept returns and exchanges without any hassle, and that speaks volumes. Olympia’s will but only on very few items that they indicate at the point of sale.
Every time I’ve come here, they always seem busy taking inventory and maintaining a very professional atmosphere, but they always stop to acknowledge and greet you, ask if you have any questions, and happily assist you with finding products specific to your needs. I’ve read a few reviews about their employees being rude, but I just haven’t had that experience here. They may not fawn all over you, but they do let you know that they’re available should you need them; and I find that to be a good thing because it allows me to breathe and browse, which I love doing in beauty supply stores.
I can’t comment on whether they have a phenomenal selection or anything because this really is the only place I come to other than random stops over the hill or in L.A.; and comparing Capitola to Saratoga/​San Francisco and L.A. just isn’t fair. But I do have to say that they have a decent variety of salon– and more organic-​related hair care products here, so there’s something for everyone. Plus, they have makeup, perfumes, manicure products, hair accessories, and a salon. Oh, and their store is always so clean, so major bonus.

I work in the plaza, and it’s handy having a beauty supply store so close to my work. But every time I go in there, I get major attitude from the staff. They are all very rude and cold. I think there was only one time I went in there, and the girl behind the register actually smiled at me. But every other time, just always look like they are in a bad mood. And their attitudes prove that! it’s sad. The Santa Cruz location staff is way nicer!!! I suggest management put those girls in place.

I love this store and really depend on it for advice. They’ve recently remodeled and added makeup and nails… it’s killer! The girls here are super nice and always have time for questions. I see Kelly Green for haircuts and coloring — she’s the best, but they’re ALL wonderful and positive people. It’s a great atmosphere.

Westside Beauty Salon is the Best. I have been a client there for years and have always been very satisfied with my cuts. I would never consider going anywhere else. They also have the right products and a good supply on hand. The owner, Pat and his staff are the Best. I recommend them always and many of my friends are customers too. Keep Up the Great Work Westside Beauty!

I stopped into this shop the other day when I was out browsing! I was very excited to see they carry a lot of the brands that I like to use and usually travel to Sephora for. Now I have a place locally that I can get the same items. And I love to support local businesses. I was interested in buying a new curling iron but decided to wait because the ones they had were a little pricey. I am sure they are good quality but since I am no expert at doing hair I didn’t feel I needed anything of that caliber. But I will be back… maybe I need a new nail polish for this weekend :-)

Gals here are always so helpful and nice. I go here often for my beauty supply needs.

Their specialty seems to be hair products, which is great since I was able to snatch up exactly what I wanted (MOP), but they are lacking in the make-​up/​nail polish department. They have a very limited selection of OPI nail colors and I really wanted Essie or Zoya.