Girl Boy Girl

Best clothing store in Carmel. They carry same brands as Neiman Marcus, contemporary sports wear in Beverly Hills. They also own Paloosh but the store layout and the selection is much better at this location.

Great store! So happy that a friend told me to check it out. The best selection of hip and stylish fashion all in one place. The saleswomen are very helpful too.

Girl Boy Girl is a fabulous boutique with such beautiful, unique items! I always look forward to stopping in each time I’m in Carmel, and have almost always left with something amazing. During my latest trip, Barbara was so sweet and helpful!

Found what is without a doubt a perfect dress here. Staff was very friendly too but, wow, that dress. It manages to be classy, demure and sexy all at the same time. I am thrilled with it. Thanks GBG. Nice selection of jewelry there too.

It just keeps getting better and better! Golden Goose trainers!!! So many cute outfits, sweaters and dresses. Great staff and Penelope, the new shop dog!

Amazing merchandise and great service. I found Mother jeans here, which are the only brand of denim that look good on me. Sure enough, on my last trip, I told them what worked last time, and they found a light wash (which has honestly never looked good on me), and it was magically perfect, and even flattering.
Along with Mother, which I wouldn’t have ever tried online, they have a great selection of equipment, Isabel Marant Etoile, ALC, etc, and some lovely shoes too. I like this spot better than Paloosh, their sister store, because there’s more space and slightly fewer people. Also the layout makes it easier to find the stuff you want. I never need a nice dress when I’m in Carmel, because I’m usually there to kick back, but if I were to have a big night on the town and were also in need of a fun cocktail dress, this is absolutely where I would go.
A wonderful pug and brussels griffon help you with your purchasing decisions too. One of my must stops in Carmel.

I you Sweetpea!
If I could, I would give you all of the stars in universe, 5 are just not enough.
People, listen to me, if you are in Carmel-​by-​the-​Sea and you are looking for that something special this is the place to go.

This place is amazing! Hands down my favorite boutique in Carmel! Every time I visit I find a ton of clothes I love:) sweet Pea is amazing and does a great job buying the lines! From ALC to Elizabeth & James they have an awesome selection! Amaze!

JUst finished my second Pacific Coast Century, so one year later I made a beeline to GBG for my second visit. My cycling friend and I had to hit the road back to SF, so I only had ten minutes to get my perfect pair of jeans. I was fortunate to meet Sweet Pea, the most fashionable boutique owner ever, with her adorable sweet pugs! She
put me in a pair of hip boyfriend jeans with a slim cooper belt, and we were out the door. I only regret not having longer to shop, because the boutique is filled with such
lovely lux threads. Thank g-​d GBG is a 2 and ½ hour drive, because I’d be there every week! FABULOUS PLACE!!!

This store has some unique and very expensive clothing. Just pray that you never have to return anything defective. There exists that «boutique mentality» suspect of any returns, excepting little to no responsibility. My first and last experience was a purchase of a cute $ 90. tee shirt that I wore once. When I noticed that the middle of the sleeve was unraveling I called and asked if they had another one so that I could exchange it for a new one. I was asked to bring it in for what I thought was the exchange and after driving 30 miles back to the store they explained that they would not be able to return it to the manufacturer and would take it to their seamstress for repair. Disappointed I left my mailing address assuming it would be returned soon. Two weeks later I called to inquire about my little defective tee and was informed of the alteration cost as well as the mailing fee, unless I wanted to pick it up. When asked to speak to a manager they assured me I would hear from someone that day. A week later I am still awaiting the call. When I am prepared for another blood pressure surge I’ll call back with my credit card so I can resolve this madness. Won’t be returning.

Finally went in to GBG since they moved from their old courtyard spot (I know I haven’t been boutique shopping in a while and my wardrobe shows it) and I loved what they have done in there. Showcasing some fine threads with class and elegance. Not in price range but for a very special occasion I’d definitely stop in and see if anything fits my over-​eating/​drinking physique. Sweet Pea was there and she was always there when I used to stop by her stores when I was in my early teens with my Mom. I love her style and she is truly inspirational to me in the business world.

The other must shop spot in carmel… Paloosh and Girl boy girl~! The best cute little places to have the trendy must have outfits! Love the new location!

The buyers for this store have excellent taste! Once a year when I’m in Carmel, I run not walk to this cool shop. The sales people are nice and helpful and if the owner happens to be there, she just needs one look at you to pick out a fabulous ensemble for you. There’s no pressure, just people who are really into the fun of looking great and know their merchandise. The things I’ve gotten from them look great for years and I am always complimented even in snobby fashion centers like Paris and Milan. Just when I think I’m going to regret how much I’m spending (at least 1K)! it pays off in the end for real!

So I rarely write a bad review, in fact, I typically only spread the word or write about the phenomenal places, however, both of these stores left a really bad taste in my mouth recently.
We all know that GBG and Paloosh are two of the clothing boutiques in Carmel (for the trendy/​stylish 20’s –40-​some crowd) and living down here part time I used to shop there. Who am I kidding– I’m a serious shopper and spend a ton of money on clothes a year. I was drawn to these two shops because Carmel is a sleepy town, with not a lot to do other than shop and they have great lines. Yet, their sales people including the owner were so RUDE I really can’t believe it. I thought it was a one time deal and I just caught a salesperson on a bad day but then I went down the street to GBG where the owner was working and got the same treatment when I was not even 3 minutes into the door. I realize they are constantly dealing with tourists and the monied on all the big weekends down here… but I found their attitude unacceptable and so did my girlfriends. This is all after two friends of mine spent money here and my sister used to shop here on a regular basis!
Tip: If you are in the service industry and running a boutique trying to get people to shop there, act friendly, customer service oriented and nice — seems obvious but you can have everything else, but if you don’t have these, people will eventually stop shopping with you.

Cute clothes/​higher end store off Ocean Ave. The employees are helpful and the owner is even more helpful. If it wasn’t for her, I wouldn’t have spend as much as I did! eeeek! Her two pugs are so adorable, too. :D
When I come to visit my parents in town, I always have to visit this store.

This is a window shopping boutique. I like to go here to check out the gorgeous unique pieces that I can’t find anywhere else but often, when I do zone in on something I really like, either they’re out of my size or I can’t rationalize spending $$$ for it. Tis my love and hate relationship with this place!

Another shop that I love. The salespeople are warm and friendly even if I’m just there to browse. They always ask about my kids which is A+ in my opinion. There are so few places on the peninsula that carry the brands they carry, most places are so stodgy and boring so GBG & Paloosh are always must visit shops when I’m in Carmel which is often.

Warning: Do not enter this store prepared to spend under 1 G.
Sorry…it is just not possible. This is the store credit cards were created for.
My fave dress I own came from this store… a stunning Tracy Reese that fits perfectly and nobody else in the bay has (or so I hope).
Last year I needed to return a gift here without the receipt. The girls weren’t nice at all until they realized I knew the clothes and was a frequent shopper at Paloosh (their less extravagant, more casual, sister store). I forgave this minor indiscretion because they were knowledgeable and fun… plus they have a strict return policy for good reason.
Paloosh and GBG carry some of the same brands, but GBG carries the more couture end of things if you know what I mean. Coming here is a real splurge, but you should reward yourself for that long drive down!
Peek into the shoe store next door for some unique finds (sometimes good sales too).

Best shopping EVER! So many beeee-​u-​tiful clothes, I haven’t had that much fun shopping in a long time. Although husband = in shock over # items vs. $ ratio, I was supremely satisfied! Susan was super helpful and had a great eye. Lots of great designers that you can’t find at your local mall. Go there now!

I can’t believe there are no reviews yet. This was a hot spot in high school and they still offer a good selection of designer labels. Minus one star for having very limited size runs. I get it-it’s a small boutique so they aren’t going to buy full size runs in everything but my shopping companion and I were hard pressed to find more than one or two sizes in any given piece. I appreciated their drool worthy collection of Marc Jacobs handbags. The staff was über friendly and helpful. If you are looking for a deal, this ain’t the place but it’s a fun place to splurge.