Paul’s

If you want the freshest fruits and vegetables this is the place to go. Conveniently located just off Taylorsville Rd They have a huge variety of everything and if it’s in season they have it. prices are a little high but, reasonable and worth the price for high quality. As others have said it’s just like a huge Farmer’s market. give them a try if you are nearby. You will not be disappointed.

I lovethis place, everything is fresh, there’re @ lot of tasty stuff make from the Deli that always coming handy, they have everything for all kind of taste and needs, this place is very homie, people are working there are always friendly and very helpful, but mostly makes me happy of helping our local farmers

Paul’s has a long-​standing reputation in Louisville for quality produce and this store upholds that street cred. This isn’t my neighborhood location, but I was in the Highlands and needed some fresh fruit & veg (having missed the farmers’ market this past weekend).
Thankfully, being the middle of a work day, the space wasn’t as jammed packed as the stores seem to feel during pre-​dinner and weekend rush times. I was happy to see KY grown, heirloom tomatoes already available, although I made my selection carefully at $ 3.99/lb. But, you have to pay a little extra for good produce and for the market-​stand atmosphere of Paul’s.
After picking up some lovely, young carrots and a pint of amazing, fresh figs (yum), I headed for the prepared food/​deli section. Paul’s has everything you need for a lunch-​on-​the-​go, a quick dinner, picnic — you name it!
I grabbed a small container of black bean salad, a single-​serve bag of blue corn chips, and an Ale-​8-​one for a healthy and easy lunch. I could have also chosen a made-​to-​order sandwich, another kind of pre-​made salad (like tuna or chicken), or one of their fantastic salad bowls complete with the fixings.
I enjoyed my lunch, have nutritious snacks this week, and ingredients for dinner tonight. Paul’s always delivers top notch service and products!

Great seasonal garden market!
I am always on the hunt for a great garden market. The version I found at Paul’s Fruit Market far exceeded my expectations! From Taylorsville Rd, the market looks about the same as all of the other ones I have seen. But I am so glad I stopped in the other day. What I found was a dizzying assortment of annuals, perennials, hanging baskets, tropicals as well as trees, and shrubs. As far as tropicals, Paul’s offers some of the harder to find plants: bougainvilleas, oleanders, enset, Chinese jasmine and pitcher plants! They are all lush and vivacious, thanks to the TLC given by their expert staff. And I just can’t get enough of the hanging baskets, too! I am currently wracking my brain trying to find an ideal place for one of those pitcher plants to hang on my porch. I will find it and I will be back!
Oh, yes, the food market inside is as friendly and welcoming as can be, too.

We travel a lot and the first stop we make, upon returning from a trip, is Paul’s. It’s tough to live without this store. I shop there almost every day when in Louisville because I like to take whatever they have fresh and whip up a quick meal on the grill. The produce can’t be beat – especially in the summer. Local tomatoes, fresh herbs and green beans that make a sound when broken. Fresh squeezed orange juice! The mixed salads – ham, turkey, chicken, tuna – can’t do better myself at home. The deli foods are so Louisville, I always think a friend must have tapped my own recipes. Classic potato salad, benedictine, chili with spaghetti, Henry Bain sauce and sinful mashed potatoes. It’s hard core Louisville. I usually don’t buy my meat or chicken there, but if I’m in a pinch they at least have the option. I love the deli counter with all the Boar’s Head possibilities, the cheeses, endless fruit and just enough of a cracker selection not to feel overwhelmed but satisfied. The staff are so kind and warm, they feel like old friends.

Paul’s fruit market is one of those rare stores where good quality meets fair prices. The staff is really friendly. They have a lot of really unique things that you can’t find at other fruit markets. My favorite product is their cheese pizza. It is literally better than any cheese pizza I’ve ever had in my life, including delivery pizzas. The cheese pizza is $ 10 and you heat it up at home in the oven. I’ll definitely be doing business with them again!

I’ve passed this place a million times since I’ve moved here. It’s not off putting and actually is a bit discreet for a place that could be termed a farmer’s market. Either way, I think it’s a great place for a quick produce stock up.
Whenever you go in, it’s very comforting and workers are fairly nice. I had the oppty to talk to the manager (of owner) once and we spent over 15 minutes talking about our backgrounds and what brought me to Kentucky and what I was looking for. I love this type of openness and service. It’s different than the hustle and bustle of a supermarket. Yet… they are very much a market. Opened seven days a week, serving sandwiches, smoothies, and individually packed cheeses and the sort.
Honestly, I have not one complaint. I’ve asked for items and received direction, or honest info abt the season of fruit I may be looking for. They have a private parking lot, hours are clearly displayed, folks are nice, and food is fresh. Their location is key for me, but if you’re not from the area — still try them out.

Abut pricey, but has excellent selection of fresh fruits and vegetables. Their deli has a good selection too. Love their lunch/​dinner foods as well!

If I lived in Louisville, this is a place I would visit regularly. It’s like a farmers market with fresh fruit and veggies, plants, local goodies, spices and sauces and a deli. I traveled to Louisville on business and was on a mission to find a benedictine spread to pack away for lunch since I was going to stay on property. I had never had benedictine spread before but since it was a local foodie find, I had to get my hands on it. Benedictine is a condiment made with cucumbers and cream cheese. It is used to make cucumber sandwiches and was invented around the turn of the 20^th century by Jennie Carter Benedict, a caterer, restaurateur, and cookbook author in Louisville.
When I stepped in, I was first very excited. Then a little overwhelmed. I knew I wanted to try modjeskas (another foodie find) and benedictine spread but I didn’t know where they were or what they looked like. I did find some modjeskas, and eventually the benedictine spread, but they I didn’t know what to do with it. So I asked the ladies at the front counter. They were so helpful! First things first, I grabbed the wrong modjeskas. «You don’t need the ones with chocolate, they aren’t as good,» said the woman ushering me around the store. She snapped up a piece of modjeska, carmel wrapped around a marshmallow, unwrapping it and encouraging me to fall in love. It was so good!
«See, you don’t need the chocolate!»
«And for the benedictine you need a good rye bread or cracker. Here, try these! Oh and some bacon on top.»
Then she showed me local sauces and I snapped up some white cheddar pimento cheese. She walked around with me as I pieced together a picnic lunch. I ended up with a bunch of candy to take home for Christmas presents, benedictine spread with nut thin crackers and bacon and white cheddar pimento cheese. All a win!
Does anyone have the recipe for the white cheddar pimento cheese? I brought some home to my sister and she won’t stop talking about it!

This place is great. I could spend all day here. Their deli is unbelievable. The people are always nice and friendly. It is expensive, but worth it.

A staple of my childhood and my favorite place to get fruits and veggies. They have an impressive selection of produce and the prices are comparable to Krogers, but it always seems fresher and more likely to be from local sources. They have many products made in house– the pimento cheese is my favorite! Also get a gum drop on your way out.

Great family-​owned store with an excellent deli counter, gorgeous flowers and very fresh fruit. The plant selections outside are great as well. THE BEST Pimento Cheese in Louisville… their heated deli press sandwich (great veggie option!) are great, but messy if you’re on the run. I also get their fruit and cheese platters for parties. LOVE Paul’s. COME to 40 204… and don’t forget a Modjeska before you leave.

I had a sandwich from the deli yesterday… delicious! Everything on it was fresh and they didn’t scrimp on the toppings. The prices are better then Subway and so was the sandwich.

Great staff, great, fresh selection. I’ve never tried the deli side but as they say, «I hear good things».

Paul’s Fruit Market has been around as long as I can remember. I have fond memories of shopping there with my mom when I was maybe 4 or 5 and my visit there today brought back many of those memories for me. There seems to be more products to browse than I remember from back then and I really enjoyed looking at all they have to offer now days. Sure their produce prices are a bit higher that Kroger but the quality is far superior. Also as another reviewer stated some of their prices on the Boars Head meats and cheeses are lower than Kroger. Paul’s also as a lot of specialty and hard to find items and considering this fact I don’t mind that the prices are a little more that at some other places. I like the charm of a local place with fresh produce and specialty items so I will definitely be back. I also must recommend the fresh squeezed orange juice. It is truly some of the best I’ve ever had!

Have always received great service and great products for the past 8 years. This is where you go to get fruits and vegetables that have real flavor and color.

This place is lots of fun. It is a bit overwhelming with all the things to check out — flowers, plants, fruit (obviously), and plenty of deli made-​to-​order options as well. And fresh cheeses, dips, soups, fruit cups. Pretty much anything you could want for lunch. I got a wrap to go with sun chips for a plenty reasonable price. You fill out a little sheet to help prevent any mistakes. Mine had hummus and turkey and was definitely worth the money. Wasn’t a huge fan of the jalapeño cornbread, but the pimento cheese was solid. I also found the people that worked there to be quiet but friendly. They let you do your thing and order when ready.
I shall have to investigate the plant prices once I decide what I want to put around my house now that it’s Spring, and return for a review update soon!

I’d like to point out to the former reviewer that you should always check your register receipts carefully at every place you shop — errors can and do occur. Since the items at Paul’s are checked out manually and not scanned, the margin for error is an unavoidable fact of life. I would never give a bad review for a simple error that could have been easily fixed if brought to attention. Now, on to my review of the market.
I’ve shopped here for many years. I have friends who look forward to a visit to Paul’s when they visit and they envy me having it so close. I have enjoyed the fresh, quality produce, the baked goods, the frozen items (Graeters, Lotsa Pasta). In short, I rely on the variety of quality items they provide. And lets not forget they are a garden center where I can get my fresh herb starters in the spring and other unusual plants for the yard. They have a quality tree and home décor selection at winter holiday time as well.
If I had to find one negative thing to say it would be that yes, the prices are a bit high on some items. But that is the offset to having those items easily accessible to me when I want them. I could get up earlier in the morning and run all over town finding this item a bit cheaper here, and another item a few cents cheaper there… or I can go to one place and get what I want.
See you at Paul’s.
Update. Still my favorite — go to place to food shop. The one and only time I got a «bad» item I mentioned it on my next visit and they replaced it no charge. (OK, I’ll admit that is likely due to them recognizing me as a regular shopper.) I also appreciate that they are so well stocked with some of the more unusual items, especially around the holidays.

Oh Pauls, where to begin? Prices are ridiculous. Never saw soooo many employees standing around and talking, no wonder their prices are so high! The labor costs per hour must be staggering!

For those who want to buy «Kentucky Proud» items, please don’t buy from Paul’s Fruit Market. I could understand the exorbitant prices thinking I’m supporting local products and the so called Louisville Original but to cheat customers?
What happened was I purchased multiple sets «Kentucky Proud» items. Upon checking out, one item was scanned differently. Basically for a small box of «Happy Balls» labeled for $ 7.99 I was charge $ 15.99. I don’t understand why same item labeled with same price get scanned differently at the checkout.
So just be cautious and double check your receipts. Know that most of the items from this store are overpriced. Fruits and veggies are better at Whole Foods.