The neighborhood around Pop Tunes has changed enormously since Elvis shopped there in his youth. Once the office building of Memphis’ Hi Records, Pop Tunes– opened in 1946– is a part of the rich musical heritage of the city. Unfortunately, the downtown store is now located in the heart of a crime-ridden neighborhood near the city jail. It still sells music, but the selection is contemporary rather than historic Memphis(for that, try Shangri-La Records). Location note: the original Pop Tunes is located at 308 Poplar Avenue– hence the name, Poplar Tunes– though the map at right gives the location as somewhere on Front Street.