First, this trainer(Joanne) takes her job way more seriously than other trainers I’ve worked with. She’s got multiple certifications, competes professionally in all-natural body-building/fitness events, is always researching new stuff to help us meet our goals and keeps things interesting(recently — we’re using hippity-hops in a bootcamp class — fun and surprisingly difficult!). Next, she specializes in what I like to call«charmful armfuls». That’s not to say if you want to do a marathon or climb a mountain, she won’t whip your average butt into warrior shape. But if you are one of those gals that has struggled with being overweight — even just 10 – 20 lbs — this is the trainer for you. She’s lived it herself, which makes a big difference in her approach. I’ve never felt intimidated, uncomfortable or self-conscious working with Joanne. This industry is full of people who«full of themselves» and, IMO, not terribly bright.. That couldn’t be less true about Joanne. Imagine a trainer with an MBA — so she’s smart — and yet she opted out to do this kind of work and her entire focus is YOU. She’ll provide you with a diet plan tailored to your likes/dislikes(I despise onions and salmon, for example), pair you up with a «workout buddy»(so you can save $ on the cost of training), even bring you samples of protein powders, supplements, etc. so you can try them out before you buy something. And NO — she doesn’t sell any of that stuff, so she’s not pushing products on you so she can make a commission. Location of the studio is good — and it’s bigger than the last place she was at, which was oddly-shaped/felt cramped and didn’t have any parking. That was probably my biggest«complaint» — no place to park. The new studio has a lot of parking(in the back, if not in front) so I’m a happy camper now!