TMJoy

Joy is a dream to work with! Great stylist, and I am SO appreciative that she has such a wide selection of swimsuits to suit every (I mean that) body type. I love the choices and how she treats me– every purchase I’ve made brings me true joy.

Perfect swimsuit spot (and evening wear, but I was there for the swim gear). Wide-​ranging, well-​curated collection. Joy knows what she’s doing, and is incredibly helpful – hands off when you need your time, on-​point feedback when you want it.

WOW what a great experience! The selection here is great– lovely reasonably priced pieces for all occasions. I was really surprised by how cheap some of the designer pieces were, and there were a wide range of styles and looks available. Joy is super friendly and SO HELPFUL! I was a little stressed about finding a dress for a 1920s costume party and Joy took my stress and made it into a FABULOUS shopping experience! She ushered me back into the beautiful sumptuously decorated dressing room and brought me dress after beautiful dress until we found exactly the right one that worked for my body and my 1920s look! She even has shoes for you to try on so you can be sure the line of your clothes looks how you want it to. And boy is she knowledgable! She helped me plan everything, from the accessories (she gave me a headband!) to the makeup to the clothes I already have in my closet that will work with my lovely new dress. I felt like a queen! She even brought me a goblet of water!
it was a fashion consultation, free of charge. Honestly, if you want help figuring how to wear clothes for your form and style I’d go talk to Joy. Shes amazing!
Also, if you have kiddos in tow this is a great place to go. Joy is clearly an artist, you can tell from the colors and the design of the dressing rooms and from how great she is at finding pieces and colors that work exactly for your body type and look. She even designed a little play area for kiddos to hang out!
Do yourself a favor and go here before you head anywhere else for your events (or the event that is your well-​dressed life.) You won’t regret it!

Can honestly say I’ve never had a better shopping experience. After trying multiple stores looking for a bathing suit, came in here desperate. I walked in and didn’t think I’d find something, since I didn’t think it was my style — but the shop owner is so knowledgable and just knew what would work with my body type. The first one I tried on ended up being PERFECT! Highly recommend coming here and checking out the selection.

So much Joy found here! After trying my luck at Marshall’s and finding no cute swimsuits in my size, I read the reviews and came here. The selection is fabulous and Joy was a huge help. I tried on more than ten suits, found three that fit well, and we narrowed it down to the best one. And she paired it with the perfect cover-​up plus threw in a free gift. Bonus: It’s affordable. Classy jewelry and dresses too.

I was in desperate need of a new swimsuit so I went to see Joy after spending hours looking for the perfect suit. I went straight to the dressing room and she handed my 6 or more suits and the second one I tried on was the business! It is so perfect and I am so in love with it. I don’t think I’ve ever had a suit compliment my body like this before and that is truth! I’ve never been so comfortable in a suit and I’m in my 40’s! Needless to say, I often go back and find awesome items! It’s a store I can’t resist! Joy has an amazing eye and wonderful taste in fashion! Don’t sleep on this store, there are many gems!

«It was a pleasant surprise to find a superior selection of swimsuits and such a beautiful boutique business in N. Oakland. The owner who assisted me in my selection was knowledgeable and has awesome taste. I will share this local jewel with everyone I can. THANKYOU!»

Wonderful new boutique !
Lots of choices of eclectic
Very good prices
Bathings suits
Pants and skirts
Fun accessories
Go have a look :)