Sinless Smoothie

Sinless? I think tasteless is a better word.
This obvious MBA grad turned local strike-​it-​rich smoothie operator has everything right, except for the smoothies.
He’s got a prime location, next to a big fitness center, a killer marketing campaign, hiring life-​sized banana suit wearing college kids to flyer the town, and a super slick website (
) full on with 2.0 pomp and circumstance.
As you walk in and see the laptop and stacks of business books (notice I didn’t say any customers) you immediately get the impression that part of this business plan involved starring on the cover of Forbes or HBR.
A word of advice: put down the financial reports for a second and go buy some orange juice.
I took my girl a little while back when she was having a bit of a sore throat, figuring it might help, except everything she wanted they were out of, and in the end, I basically got a $ 4 cup of chopped up ice.
Thanks.