Magic Parlor

Cute, cluttered shop full of random stuff. The shopkeeper is not afraid to speak his mind, but I guess you may act however you want when you’re your own boss! Worth a visit.

Another tragic disappointment. while in Salem, Ma doing the tourist thing. my young son wanted to go into this place Sadly another place with no Wheelchair access. Fortunately one of the employees of this store was setting up a table outside the store. He did ask if he could help us.
I asked him if they sold a particular item in their store. I was told by a friend that’s were he got his. We were looking for a card game.
The employee immediately dismissed us. and seemed like quit a jerk. Like we were annoying him.
Sadly I found this type of attitude frequently amongst the merchants in Salem

Oh man, I would have loved to be able to give this place 5 stars like seemingly everyone else… we walked in and got really disruptive and aggressive pushy vibes, turned around and left. It wasn’t a busy day or a lot of people crowding the place so I am not sure what was happening today.

This shop had a lot of great gag gifts. It reminded me of the 80’s. Also incense and witch craft items were way less expensive here than several other shops.

Awesome shop. Jokes, masks, collectibles, plus much more. Owner is very friendly and helpful. Probably my favorite store in Salem. Unique and recommended stop.

This shop is an eclectic mix of joke shop and occult supply depot. Everything from statues, bags of herbs, candles, oils and more can be found. The shop is brimming with stuff to look at and sometimes a crowd, depending on when you visit.
If you want to buy tickets for Spellbound tours, they sell those here as well.
Visit while you can; the current owner Frank may be trying to sell after this year, so it may not be here later.

Loved this store. The attendant was very informative and I ended up buying more than I originally set out to but quite happily. Had to go in twice…

Worst service. I couldn’t believe the things the man working there was saying WITH A FULL HOUSE in there. He said things like «retards can’t even put things back» and «I got to babysit the face masks» and «never have I seen soo many dysfunctional people». If you work in a retail store wouldn’t you expect to have things placed in the wrong area? Isn’t that part of your job description? To organize! Wow… we were going to buy a few things but after hearing him… no thanks! I’ll take my money elsewhere.

This place has items you cannot find in other shops here. I needed Goofer Dust and this was the only place that had it. Other shops even recommend The Magic Parlor! The owners are great, too. Always willing to help. It’s hard to move around in here at times, so ask if you need help.

Really Cool Place. Bought quite a few rare items here and the owner even sold me something that *Wasn’t For Sale*. Love it!!! Stephanie, you rock!!!

This is a rather iconic store in Salem. It is also one of those old-​fashioned independent stores that one used to see in urban centers, akin to the now defunct Jack’s Joke Shop that was near the Boston theater district. That store played up the jokes.
This one has so many different types of things in there, from Salem souvenirs to stage makeup, to masks, clothing, magic tricks (some pretty high level ones to beginner ones) to, yes, jokes. There is also usually someone there who gives readings with such devices as Tarot Cards.
In Halloween season, there is almost always a line out the door. And during the Halloween season, there are professional makeup artists who will give you pretty much any special effects makeup you ask for (I am a professional film actor in the area and I have worked with them on those projects, so I can attest that they’re used on the highest levels.) The staff is friendly and go out of their way to help you.
If you’re visiting Salem, make sure to stop in this shop and check it out.

Good Good Good vibrations! You know when you enter the Magic Parlor, you’ve come upon a rare find. The groovy couple that run this piece of coolness in Salem is to commended for their super personalities and helpful attitudes. I shop here for oils (Nag Champa of course) and several other things. Have bought a silver Yin and Yang pendant from the Parlor that I just love and they were so cool to make me the necklace to go with it. I’m sure this little Salem gem will be around for a very long time. Newcomers, go in and have some fun; you’ll be very glad you did! Peace to all;-)

Franks is one of the very few places in town that does not inflate prices to take advantage of tourist traffic. You can find all kinds of made in china junk for under a couple bucks as well as cheesy costume wigs, masks, makeup, gadgets, jokes, gags, bumper stickers, funny stuff and even some very nice jewelry and figurines, etc. and alot of occultish stuff in back too… Staff are nice outgoing people… Oh, and the sexy red haired psychic is HOT too… she had a nice big smile on her face after reading my mind…
Store is a bit difficult to move through when it’s crowded though.

If you don’t love this place, you’d bettah check the ‘tude or check ya pulse.
Magic Parlor is one of those rare gems that just make you want to move to Salem. In the front you’ve got fake puke and cockroaches. In the back you’ve got occultic paraphernalia, and in the middle you got.. . stuff.. .lots of really cool stuff that I’m not entirely sure how to describe.
.. .but you know what? I bet the totally chill awesome staff could! YES! Not only is this place completely chill and awesome, and schizo (in the BEST way), it’s staffed by people who are totally friendly and engaging! YES! I CANNOT USE ENOUGH EXCLAMATION POINTS IN THIS REVIEW!!!
SEE!!!
So if you’re looking for a fun shopping experience in Salem, remove any and all sticks from your posterior (depositing them in a sanitary manner please) and head over to Magic parlor.
You can thank me at the next elite event!

Yes there is a ton o tourist traps and kitsch in Salem. But the parlor is a combination of joke shop, toy store, hidden treasure, and standard Salem mish-​mish.
The thing that sets the parlor above the rest is the staff. When you have a question they really try to help you find the perfect item to fit your needs.
They also have a nice collection of old brass skeleton keys.

Me and some friends were looking around and we asked who I believe to be the owner a couple of questions. The man was very rude from the start to finish and told us that we could try somewhere else (basically telling us to leave). I don’t know if it was just a bad day, but I wont be back to find out and I suggest you try some of the other places too.

Definetly worth going into!
Great prices!
All sorts of items!
Occult books, incense, necklaces, incense holders, T-​shirts, joke stuff, and so much more!
Service is excellent. Very friendly people here!

From the wild, to the mild to the tacky this store has it. They have a nice collection of magic items and pagan related items. The store owners are always friendly and helpful when I have been there. If you are looking for fangs they have the best pairs there.

I dashed into the Magic Parlor recently to keep a chatty niece and nephew occupied, since most of the cool museums in Salem were closed. As soon as they stepped inside and marveled at the gruesome Halloween masks, magic tricks, gag items, and other assorted oddities, their eyes bugged out like a Chihuahua’s and they started squealing with glee.
The front of the store features magic tricks, gag items (think candy that turns your mouth blue and fake cat vomit), a wall of wigs in every color imaginable, candy, and a section with enough rubber scars, body parts, and spirit gum to worm your way into any Trekkie’s heart.
In the back of the store, they have various decks of tarot cards for sale, crystals (like the kind Napoleon Dynamite puts in the time machine that doesn’t work. heh), voo doo dolls, and other future-​telling implements.
Twenty minutes later, we came out with a fake piece of dog poo, a miniature voo doo doll, Bubble Gum Pop Rocks, and two very satisfied rug rats. Score!
Five stars for the Magic Parlor!

Great place. Your typical great joke shop that is hard to find these days. Only complaint is that you will constantly have eyes watching you because the couple who own it are very paranoid when it comes to theft. I tend to see it more now with the younger crowd if they have to choose between them or me, still slightly annoying.