Seaside Papery

I absolutely love this store and will always come back for all the little things like unique cards, pens, stationary. Etc. I also love the wrapping paper, the different designs make them unique and lovable. I always come in there and have great conversations with whoever is working that day. Anything beyond your Pinterest dreams is usually in this store!

This is my favorite stationary store in San Diego. Located at the Headquarters at Seaport Village, Seaside Papery has cards and decorations for all your celebrations. I recently picked up a couple of cards to send to family that moved out of California with the saying, «Greetings from California!» For those who find the cards a bit pricy (think $ 5 to $ 6 a card) there are usually some cards on sale for a couple dollars at the front of the store. Seaside Papery also carries my favorite pens (Le Pen) and Pura Vida bracelets by the checkout counter. You’ll also find Lily Pulitzer stationary and planner here. For those celebrating or planning a birthday party, you can also get sparkling candles here too. Staff is very friendly, even if you’re just here to look around.

If you love little knick knacks, artsy stuff, stationary, office supplies, and Pinterest, then you better be careful walking into this store if you have your wallet on you because you will want to buy EVERYTHING! This store has the cutest things ever! I will have to come back and peruse each section a bit more because there was just so much to look at.
(I originally came in because I was attending a Unilocal event and this gave me the opportunity to check out the shops in The Headquarters.)

I love this place! Being a local downtown, it is really hard to find unique spots for cards and gifts that aren’t just tourist traps ridden with «I LOVE CALIFORNIA» type items. This place actually reminds me of my favorite little shop on State Street in Santa Barbara. The lady who was working at the time was so helpful, and offered so many unique and thoughtful ideas for gifts when I told her a little about my friend who I was shopping for. I will be coming back for all of my future greeting card purchases, and maybe even for birthdays and holidays to come!

This store is so cute! My boyfriend lives downtown so we go to the headquarters often, just to walk around. I actually work for Scout, another retail location in Point Loma, and I love that even though I sometimes find the same stationary at both of our stores, they also have such a great variety from ours.
They have the cutest birthday cards. I was just passing through one day, and I found the perfect birthday card for my mom. I bought it even though her birthday wasn’t for two months!
Also, I really wanted an address book (for you young-​uns, that like having all of your «contacts» written down in a little book), and they are virtually impossible to find these days. They not only had one, but it was the cutest one I’ve seen. I had to buy it.
I love this place, and will continue to shop here for my stationary needs.

They had some good stuff just not what I was looking for. The lady at the register was very helpful and tried to assist me. Lots of selection on thank you cards and journals. I was looking for plain cards the size of a notecard or bigger, had to improvize with what they had but was able to find something that worked. A little on the pricy side, but you get your money’s worth. Parking is a bit of a hassle since you have to pay and its a busy area.

Jori & staff were very pleasant. I found that Jori was very personable yet professional. I did some window shopping outside the the store before they opened they even let me in a few minutes early :)
They have a wonderful local shop. The staff was inviting and helpful without being over-​bearing or worse… pretentious, high-​brow letterpress snobs.
I will certainly be coming back to purchase more stationary in the future.
*To those concerned with the prices: You pay for what you get, nothing less than quality here.

Absolutely adore this place! I come in here every time I need a greeting card or an office supply. The items are so cute, unique, and are of great quality. I see other Unilocalers complaining about prices and let me just say. All of these items are amazing-​quality and designer. You get what you pay for, people! You can’t expect to get the crème de la crème for dollar store prices!
Anyways.
I had a wedding planning meeting at the Starbucks that’s located in the same area as Seaside Papery. I parked at the meters right next to Seaport Village and had a bit of time left on the meter so I decided to stop by the store. I walked in and inquired about making an appointment to check out their custom invitation selection. They have a sign next to the invitations selection that says to ask about appointments, but Katie was able to help me right on the spot! She helped me find exactly what I was looking for and pointed out a couple more options also. Most high-​end, specialty places get kinda annoyed when you walk-​in, but Katie was all smiles and definitely made the experience another great one!
There isn’t any other store in San Diego like Seaside Papery! Love them and will continue buying all my paper goods from them.

I am a regular at a nearby store and decided to step in today while picking up gifts for family.
At first glance it’s like Pinterest threw up all over (in a good way), filled with all sorts of goodies, gifts, and enticing candles.
While walking through, the cashier was chatting friendly with another customer and had not greeted me. I start to browse as fast as I can as my parking meter may run out soon. While browsing I stop to open my purse to check the time on my phone. The Cashier starts to notice me and proceeds to keep an eye on me uncomfortably while I browse.
I understand the holiday season can welcome some unwanted nonpaying customers so I brush it off and look for a gift for my mom.
Upon checking out I comment like every customer would on how cute the store is and try to engage the cashier in small talk as I feel her cold quite stare on me while I look at the goodies on the counter. After a few complements in and still high on the aroma of scented candles in the store and an already good day, I officially feel unwelcomed. Her cold one word responses and rush to get me out were enough for me to pass up on another visit.
A good amount of the reviews do mention that they are over priced. A few sections of items there are purchasable in other stores like Paper Source and for a few bucks less. It is understandable that some of the items can be purchased elsewhere as they are not Seaside Papery Exclusives. However the price difference with their competitors like Paper Source is very unappealing.
Cute store, a little over priced. But god forbid I open my purse to check my phone…
(- 1 Star for the Prices, –2 Stars for the Customer Service)
UPDATE:
Owner did contact me on my review and apologized for the discomfort. But also explained that they over charge to make rent but try to stay competitive.
Yes I do understand you need to make rent and profits, but too high of a price can turn people off especially if they know the market or how much certain items go for elsewhere.
Cute shop but with this economy I don’t see myself frequenting this boutique.
(+1 for owner contacting me, 3 stars: A-​OK, but not a fan yet)

We stopped in the Headquarters (I think that’s what it’s called) for the first time today. Came across this lovely shop. They have cards, gift items, candles, a few books. Nice little store — decorated lovely and with some interesting things if you need to pick up a little gift.
Nice little place to do a bit of shopping– especially with Christmas coming up!

Such a cute little shop. They have a great selection of Rifle Paper Co. products, which I am all about. They also have a nice collection of washi tape. They are a little pricer than what you can find at Target or Walmart, but they are better quality with much cuter designs.
Will be coming back periodically to check out the new Rifle Paper things!

Love this store! My new thing is to find gifts with a cause, like Tom’s shoes, water bottles that also give money for clean water in other countries, etc. I found this awesome bar soap wrapped in the cutest paper and some of the proceeds provided clean water somewhere (sorry, I went here before Christmas and I already gave away the soap and don’t remember all the details). They also have a ton of cute stationary, cards and paper. Some of the items are kind of pricey, but if you look hard enough you can find some reasonably priced gems.

Nice card and paper boutique. Yes, it’s pricey than, say, your $ 2 – 4 items at Target and the selection is smaller. But this place carries higher end paper and cards, like Rifle Paper Co. The quality is just way better. Some people could care less about paper quality, letterpressing, and so on but I am a self-​confessed paperholic. So it suits my purposes just fine!
Like Arnold said, «I’ll be back.» (In a good way.)

A cute little stationary store that has paper goods, birthday cards, love cards, I miss you cards, and more. They carry unique speciality goods to make your office or home a little different. Although, some items are a bit overpriced. I purchased a glass water bottle which is better for you and doesn’t have all those extra knick knacks that plastic has for $ 34. Yes that’s right! I know I was kind of torn because I wanted it, but it was a bit pricy. And what was the outcome? I got it anyway. Haha. I’m visiting so why not take something I know I’ll use and love back to Hawaii with me?!
The location is perfect in Seaport Village area where there is high tourist traffic.
FYI on their return policy. So I was actually thinking of returning my $ 34 water bottle at one point walking along side the coast looking at the ocean and kites in the sky. I read the return policy and they DO NOT HONOR returns! Yes, I was stunned too. They will only accept a return if the item bought is defected within seven days and you can ONLY exchange for another item of equal or lesser value. And hence the three-​star rating. The prices are bit high and return policy is not customer friendly. Needs to be improved.

As the sister store of the one in Coronado, I have to say I prefer the island location better (oh, those colorful butterflies look soooo good). Still, the goodies are similar: tons of heavenly scented candles, lots of nautical motifs, cards of all types with great local and not so local designs, and that air of affordable luxury that makes life prettier. I think I would be a nice complement if I could also find writing materials here (at least the couple of times I have visited I could not find any), like calligraphy pens or specialized felt tip pens like Le Pen or other high end brands. It is a very nice paper boutique and also all the wrapping paper you can get there are of great quality and patterns. Good add to the Headquarters in Seaport Village as there are many tourists in the area and always eager to send a card or two to the loved ones. Nothing like being the recipient of one pretty card!