I may be a little biased seeing as I’ve known these guys for over a decade, but I’m not one to let that sway my opinion if the product doesn’t deserve it. This one does. Simply put their concept is one of the best things going for anyone who owns and iPod or iPhone, and let’s face it, there’s really isn’t anyone on Earth who doesn’t own one or the other. Direct connect, drop in docks that work without the hassle of tucking cords in the glovebox, fishing them around the dash, or leaving the player sitting in the seat. They carry an ever expanding line of interfaces for the majority of new cars on the road and offer the most personal tech support they can to ensure ever buyer knows exactly what they need to know before, during, and after installation. Truly an exceptional idea and service.