Joyce Forsyth Scottish Designer Knitwear

I bought a beautiful cardigan /​short jacket May 2015, colours are blue and soft liliac, I have received many compliments back in Australia, I wear it with jeans or dressier pants and love it. Joyce went out of her way to help me, I couldn’t decide on the colours, the bolder red was in my size but the blue tone was too small — no problem, Joyce made a blue to fit and had it ready for a final choice for the morning we left Edinburgh 3 days later — she had also washed and pressed it. Yes they are expensive but the shorter jumpers and cardigans are affordable as a one off quality garment — I will be enjoying mine for years.
I hope to treat myself to a jumper if I return to Edinburgh next year

My 81 year old neighbour would adore Joyce Forsyth.
A cute boutique in the Old Town, JF sells flamboyent and dramatic knitwear for extroverts and retired actresses. We’re talking bright blue and canary yellow box jackets, mustard and green patterned jumpers, turquoise floaty cardigans and flared jackets the colour of peacock feathers. Being completely honest, I imagine 99% of customers wouldn’t have the nerve or brassneck to wear any of them. My neighbour on the other hand would probably put them together as a Joseph and His Technicoloured Dream Coat style ensemble. Even she would draw a line at the shetland snoods though!

Yeah, the clothes in here are definitely wacky, but I think Scotland needs more colour in its life, so I’d be damn happy if more people shopped here. The colour is to counterbalance the general grey demeanour of the sky, of course. I’ve gone in here more than a few times. Always with the intention of not buying anything. And so far, I’ve been successful. This is not to say I don’t want to. I do, oh I really do. The hippie I keep repressed in my clothes-​heart likes knitwear, a lot. But I’m strict with it. Most of the time. When it demands money from me, anyway.
But Joyce Forsyth is the kinda shop you should go into anyway. Because it’s interesting. There’s a knitting machine on site. I’m sure there’s a more accurate term than knitting machine, but that’s what the device seems to do, so, let’s just leave it at that. And you can see the woman knitting away at it if you walk in at the right moment.
They sell loads and loads of knitwear, from hats to gloves to socks to coats to jumpers to etc etc, but all above the price-​range I would’ve liked.

The stars I have awarded here are purely for bravery of choice, quality of knitwear and sheer comedy value, because these jumpers are wacky as hell.
Don’t expect your run of the Woollen Mill scarves in here, this place is solely for the more imaginative amongst us. Knitted coats and dresses in bright wools are prominent, as well as tamer hats and scarves, some of which are very wearable.
I totally appreciate the craftsmanship that’s gone into all of this clothing, which is why it’s a sight to behold, even if it isn’t the most practical day to day wear.