321 EuroStore

As the flagship store of the new bargain brand 321 EuroStore, this showy Moore Street newcomer has a long way to go if it plans to take on neighbours LIdl and Aldi.
Brainchild of a former Heaton’s exec, and with stock sourced from German retailer Netto Marken-​Discount, the shop itself is a rough and ready answer to «Where can I find bulk packs of detergent for less than a tenner?»
I still have to do a price comparison on those 6 and 12 packs of diet coke with Tesco across the street — but I’m pretty sure this is the only spot in Dublin where one can buy Chef Tony Smart Lidz (and at a discount!)… possibly the only place in Ireland.
But, as with most discount places, get in here while the getting’s good. Stock changes as fast as the suppliers can scoop up new shipments of seconds and off-​runs of name brand goods.
While the shop opened in September of ’09, the place feels like its about to close any minute, with unfinished screed flooring and bare fluorescent lighting highlighting all those bargains. Worth stopping in for the odd browse, this seriously discount outlet still has a lot to learn about selling with style.