Warehouse

It’s just a case of same-​old, same-​old with Warehouse Dundrum — not one facet of this store differs from any other Warehouse I have ever been into. That understood I suppose a lot can be said for shops wishing to maintain an element of consistency so not to unsteady the shopper.
It is not surprising that their target audience adheres to this steadiness and predictability, ‘predictability’ being a facet of the clothes the store sells as well as its overall layout. Nothing ever changes, even with the seasons the collection is predominantly made up of black and grey office-​wear, uninspiring tunics and fitted dresses deficient in any colour or pioneering style. It’s quite funny how it can be so reliably un-​daring and lackluster yet still draw a large following.
These type of clothes appeal to young professionals who require unexciting yet professional looking clothes for their humdrum clerical jobs who do not have enough money nor the caliber of career to authenticate forking out on designers. Interestingly a lot of young girls also shop here. At this time in their life it’s probable that the majority of these young girls have yet to come to ascertain what their own sense of style is and reach a level of development that sees them venture beyond the inexorability of the high street and to more innovative and alternative shops, hence them opting for such humdrum offerings as Warehouse for a short time because they don’t know any better at this amateurish stage.
The accessories range does little to cheer up the unexciting clothes range with thin-​laced scarves, tacky metallic plated belts and black ‘embellished’ scarves — the ‘embellishment’ referring to a few sequins sewn on in an erratic fashion, hardly embellished, not even subtly understated, but just hogwash.