Evymama Nursing and Maternity Boutique

It *was* a great neighbourhood asset, but sadly this location is closed now. They have another one on the Danforth.

Great resource for quality and stylish maternity clothes. Some pieces are pricier than mall brands, but there is a reason for that. The lines that they carry are built to last. The staff is great… helpful when you need help and will leave you to browse if you just want to look around. I first came across the M Coat in the window of the Danforth store and fell in love with it.

I’ve been into this store a couple of times and checked out their online offerings as well. Even though the store seems kind f small when you walk in don’t that fool you, they have a it of their inventory downstairs. If you see something you like just ask what other colours and sizes it comes in. The staff is very helpful and attentive.
I went in toward the end of my pregnancy and wish I had come in sooner. I admit that the prices scared me off a bit because I didn’t want to spend a lot of money on clothes I was only going to wear for a few months. But the selection of maternity wear is great and pretty on trend. A few key pieces that I couldn’t find in other main stream maternity stores I easily could have found here, especially pieces for work or parties. The selection of their nursing wear is also great. The styles and colours really inspire.
They also do a proper bra fitting both for while you’re pregnant (it’s not only our bellies that grow) and for nursing. They’re lingerie comes in all forms, from basic to glam, but all functional. For my most recent visit I was fitted for a nursing bra. I think they spent almost an hour with me while I tried on different sizes and styles trying to find a couple of bras to get me through the first month or two after baby arrives.
They also have a selection of baby and mommy care items and nursing accessories.
Again, great selection and great service.
A tip for those that don’t want to spend full price, check their website for «last chance» items which are drastically reduced in price and when they have their end of season sale. It was during one of these sales that I first went in because items were 60% off. A really great selection was still available in store.

I’ve been shopping at Evymama for almost a year now. It is a beautiful, warm, welcoming boutique on Jane St. (There is a new location at Danforth/​Broadview, I’ve been once, and it was great!) The Evymama staff is always incredibly helpful and will welcome you into the store with a smile and a warm greeting. They always take a moment to show you the layout of the store, point out the sale items, and what’s new. They know their inventory really well — ask for what you’re looking for, they may have the goodies you want, just not out on the floor yet. I’ve always been offered a cup of water or tea, there are comfortable chairs to sit and nurse your baby, and you are welcome to relax as long as you need to.
They have a really beautiful selection of both nursing and maternity wear. One of my favourite purchases was my Paige Premium jeans. I love designer denim, and Evymama has it! They have a great selection of staple items (tanks and leggings are my absolute must-​have). On the maternity side, Jules et Jim is a fabulous line with some cutting edge pieces resembling the ones you often see in the window at Club Monaco. Noppies has some beautiful classic casuals that fit beautifully and are so comfortable! Be sure to check out some of the Boob and June and Dane pieces on the nursing side — both fit beautifully over a belly and you get a lot of wear out of them when you’re nursing! The Boob Before and After top is ruched and really defines the waist! They have it in a dress form that looks fabulous over a pair of leggings (I can hardly wait for boot season to add to the look). The material of the June and Dane pieces is incredibly soft. I have never worn a top that was so soft and comfortable — and CUTE!
At Evymama they prove that nursing bras are not what they used to be. The bras don’t even look like nursing bras, and are more beautiful than any bra I owned pre-​chidlren. The prices are very reasonable too! The Cake line is adorable! I can’t leave the store without one (and of course the matching panties, too cute to pass up).
They have an amazing selection of baby carriers, everything from the Pikkolo, the Ergo, BabyHawks (the patterns are outstanding), ring slings and Moby wraps. If you aren’t sure, they will demo them for you (over and over until you are fully comfortable). And you can bring your baby and try them out in the demos. It’s so helpful to leave knowing you bought a carrier you love and you feel comfortable using. And if you have any other questions, you can go back, or give them a call.
I would definitely recommend Evymama as your first (and most likely only) stop when looking for maternity and nursing wear as well as carriers and accessories.
You can also shop online and shipping is about $ 8 (a TTC ride and a tea).

A beautiful boutique that offers a selection of maternity and nursing wear. They also offer baby carriers and nursing accessories.
However, what makes Evymama so special is the staff and the owner. The women who work at this boutique seem to subscribe to an attachment style of parenting and are all incredibly supportive and knowledgeable about breast feeding — they really do walk the walk.
The clothes are expensive — but maternity and nursing clothes typically are :(
You can check out their stuff online but the store does seem to carry more merchandise.
There is free 1 hour parking in the residential areas — 30 seconds away from the store.