The Sound

When The Sound first started, I was incredibly incensed. They removed Solid Gold, and replaced it with some kind of Hauraki-​lite that played the feelers? THE FEELERS? I get infuriated every time I hear them, knowing that somewhere another royalty trickles into one of their bank account.
Thankfully, when the station properly launched, they took into account all the (presumably bad) feedback they received and came out with a product that actually rules. There are very little ads on the sound — presumably they don’t actually have the customer base to justify advertisers yet, but no doubt this may change as time goes on. The music runs the gamut from early 60’s rock to late 80’s — covering everything from Joni Mitchell to Dire Straits. They recently ran an A to Z of every track on their playlist. Can you imagine something like ZM doing that? How banal that would be, compared to the list of greatness they have to pick from. They also play entire sides of albums, a long song at 9, and various other little gimmicks that reveal songs you might not have heard from artists you thought you knew well. Worth a tune in — 93.8