If you are looking for a smart shirt for a man, it’s the place! They will measure your neck, and then you will have 3 fittings to choose from. Try them all and then decide what you want(type of collar, cufflinks or buttons, colour, fabric, pattern, etc). The shop doesn’t seem to get too busy but you can get some good deals inside like 5 shirts for £125(it’s way cheaper to buy 5 than one!!) They also have an array of ties, bowties and cufflinks. In addition they do suits(my partner hasn’t tried any there so can’t really comment on them) Staff is professional and helpful but not too invasive.